Jetstream Pro Ad

Posted on Apr 16, 2013

Jetstream Pro Print Ad

Jetstream Pro ad

One important thing we learned from young adult wheelchair users is that they have egos just like the rest of us. Their view their wheelchair like they view their cars. Looks matter, as does performance. That learning inspired the creative for this ad.

Creative Direction/Writing: Renée Kennison

Art Director: Brad Gutting